Jasmine James MEDIA2019

The Guardian, known to support Liberal Democrats but also to promote anti-conservative messages,  present Jeremy Corbyn in a positive light to influence the mainstream audience to vote for him. They do this by using a medium wide shot, of Corbyn surrounded by children, all with signs saying to vote for him. This presents that The Guardian support Corbyn. However, The Sun newspaper, a known Conservative paper, does the opposite by showing a close up, low angle shot to connote the feeling of inferiority to Corbyn, and the image is covered in a red filter to remind the mainstream audience of the semantics with the colour red (hell, blood, devil). This message also coincides with the title across the screen; "..would just be the start of a NIGHTMARE". This is very clearly supposed to influence the audience not to vote for Corbyn.

Unions Postpone Strike Who was striking?            -The Amalgamated Engineering and `Foundry Workers' Union. -Labour government were more lenient in terms of striking.  A Conservative government would be more strict and put protesters in prison. -This cover shows that people were now beginning to stand up for their rights, where women's rights were at the forefront of priority. -The 60s were a time of women standing up for themselves, for equal rights, for equal pay etc. After -WW1 and WW2, women were more commonly seen in the workplace, equal to men (however they did not have equal pay, which still continues today) The 60s was a time for protesting for peace. Hopes rise for cease-fire in Vietnam. This title presents that The Observer  stands with the protests against war. At the time the Vietnam war had been going on for 13 years (the war occurred through 1955-1975, this cover was published in 1968). The Vietnam War was a crucial p...

How is media language used on  the covers to make the reader mistrust or trust the conservative party? On The Sun cover, David Cameron - Conservative prime minister from 2010-2016,is portrayed in a negative way by showing a title next to his face-looking "teary"- saying "Why should I do the hard s**t?". This is supposed to influence the mainstream reader into believing that David Cameron does not care about Britain's decision to proceed with Brexit, or that he is not capable to, even though he is the prime minister. Even the term "teary" is very patronising, as it subliminally portrays him as a child. Contrastingly, The Daily Express, a Conservative paper, presents Theresa May in a completely different light. A medium close-up shot is used to portray her as civil and kind, with the following title; "VOTE MAY OR WE FACE DISASTER". This title is clearly used to influence the mainstream audience into voting for Theresa May in the 2016 elec...